New campaign launched to support mental health

8th October 2019

Public Health England (PHE) and the NHS have launched Every Mind Matters to help people take simple steps to look after their mental health, improve their mental wellbeing and support others.

It is increasingly recognised that taking care of our mental health is as important as maintaining good physical health. A new PHE survey reveals more than 8 in ten (83%) people have experienced early signs of poor mental health including feeling anxious, stressed, having low mood or trouble sleeping in the last 12 months1. While these can be a natural response to life’s challenges, they can become more serious if people don’t take action, and many wait too long.

Over a quarter (27%) of people who experienced signs of poor mental health waited at least 6 months before taking action to manage their mental health, with three quarters (74%) of those who waited this long wishing they had done so sooner.

Every Mind Matters shows people the simple steps they can take to be better prepared for life’s ups and downs. The new platform, which has been endorsed by the Royal College of General Practitioners (RGCP), will enable people to create a personalised action plan recommending a set of self-care actions to deal with stress, boost mood, improve sleep and feel in control.

A special film to promote Every Mind Matters has been written by Richard Curtis and directed by Rankin, narrated by Their Royal Highnesses The Duke and Duchess of Cambridge and The Duke and Duchess of Sussex. It shows how we can all look after our mental health and will be aired at around 8:45pm on Monday night (7 October 2019) across ITV, Channel 4 and Sky channels.

The powerful film features a range of people whose lives have been affected by poor mental health, including a cast of well-known faces: Gillian Anderson, Glenn Close, Freddie Flintoff, Professor Green, Davina McCall, Jordan Stephens, Will Young, Sir Bradley Wiggins, Nadiya Hussain, Sarah Taylor, Rob Beckett, Katie Piper, Joe Sugg and Alastair Campbell.

Discover more

You can discover simple steps for a healthier mind and create your bespoke action plan at www.everymindmatters.co.uk.

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